Vitamin Enriched

Vitamin Enriched, a real people casting company, is seeking real New Yorkers ages 16–80 for an upcoming SAG commercial shooting in New York City! We’re looking for authentic New Yorkers creating a reflection of contemporary New York streets and the vibrant, intersecting communities that make up the city. We’re seeking a diverse spectrum of cultures, ethnicities, ages, body types, and genders. We’re looking for real New Yorkers who truly embody the spirit of New York.

Maybe you’re buttoned-up and classy. Maybe you’re a fashion executive, a Harlem virtuoso musician, a sneakerhead, a diamond district jeweler, a runway model, or someone with a polished, unmistakably New York sense of style. Maybe you’re free-spirited, carefree and cool. Maybe you’re a courier, cab driver, construction worker, builder, creative, lifelong New Yorker, street-style kid, raver, neighborhood regular, a fun abuela, etc.

*We are looking to fill both principal and etxra roles, you can see both rates detailed below.

*Actors and actresses, please submit through casting networks for these roles. 🙂

How To Submit a quick selfie video for consideration: (we must have videos by Monday 7/20/26)

Please upload a couple of photos of yourself and send the following selfie video to our Dropbox link for review: https://www.dropbox.com/request/2nv314tjkpyq58oja67g

Please label your files with your name so we know your photos and videos are from you.

Tell us the following:
Your name (first and last)
Where you live (city,state)
What you do for a living
Tell us your best New York story!
Please end your video by telling us your phone number and email address and make sure we can hear you clearly in the video as this is our only way to contact you

Project Details:

• Principal Rate: SAG Scale, if selected, the shoot day pays a minimum of approximately $800 for the day per person per shoot day, (with the possibility of additional compensation, if you are cut into the final spot.)
• Extra Rate: SAG Scale, if selected, the shoot day pays a minimum of approximately $448.70 for the day per person per shoot day. (You do not get additional compensation if you are cut into the commercial for extra roles.)
• Audition: via self tape July 17-20th
• Callback: via Zoom – One of these days July 24-25 depending on director avails
• Fitting: July 31 in NYC
• Shoot Dates: Likely two days Aug 1 and 2nd or 3rd and 4th
• Location: NYC

Usage/Run
Conflicts: Athletic Apparel
Always & Forever Anthem: 30
Performer(s) engaged for the commercial(s) listed above must be engaged on the conditions below. In order to avoid any misunderstanding, each Usage Right must be mentioned at the time of the audition call and confirmed prior to engagement. Except as indicated below, no special terms, conditions and payments can be negotiated without prior approval by the agency Business Affairs Manager.

Anticipated Use:
Linear North America: Class A, National Cable, Wild Spot
Theatrical Industrial
Digital: Traditional Digital, Social Media, Streaming Platforms
Behind the Scenes Footage
Special Requirements: All provisions of the SAG Standard Commercials Contract apply. We intend to book all performers at SCALE with all rights included. Performers have the right to negotiate more favorable rates at the time of booking. Non-disclosure agreements: Performers will be required to sign a NDA at the shoot which prohibits, among other things, taking and sharing personal photos taken on set and using social media to discuss their work on this project.
Behind-the-Scenes Footage: If Agency elects to shoot behind-the-scenes footage during the commercial shoot and a performer is filmed for such use, the performer will be paid scale session fee under the SAG Corporate/Educational & Non-Broadcast Contract – Category II. Contracts will be provided on set.

Photo by Eddi Aguirre on Unsplash

Looking forward to hearing from you!

– Kathy, Joe, Mary Anne, Evadne & Team VE
Vitamin Enriched