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August 9, 2019 • Real People Casting

Casting Coffee Roasters in the Philadelphia Area for an Online Video Series And Collaboration

Vitamin Enriched, a real people casting company, is looking for coffee roasters in the Philadelphia metro area for an online documentary series which will profile coffee roasters, in partnership with a high profile coffee appliance brand. 

We’re looking to feature local roasters who exemplify the small batch spirit with unique roasting techniques and dedication to sharing great coffee. We’re hoping to extend an opportunity to select participants to collaborate on a limited time run of coffee to be sold nationwide. 

If you’re passionate about what you do, and are located in the Philadelphia area, we want to hear from you!       

Casting Remote Video Interview Date (15-20 minutes): Week of August 19th by appointment.

Callback: Either remote video or in-person at your business (TBD). Mid-late September. (If you are scheduled for a callback, we may ask to buy some of your coffee beans and pay to have you ship it.)

Shoot: 1-4 days of shooting between December 2019 – March 2020.  Exact dates TBD. Likely dates are as follows: 1 shoot day during the week of December 2, 2019; 1-2 shoot day(s) during the week of February 10, 2020; 1-2 shoot day(s) during the week of March 23, 2020. (You may be asked to participate in a criminal background check.) 

Shoot Location(s): Roaster’s place of business (ie, roasting facility, coffee shop, etc.) in Philadelphia and at brand headquarters in the Northeast (exact location to be disclosed once Roasters chosen). 

Payment for video shoot: Payment: $3,500 / day 

Usage: Social (paid), Digital (paid), PR for 2 Years (This does not include TV)

To Submit yourself for consideration, please email the following ASAP to: info@vitaminenrichedfilms.com

Please send a couple of photographs of yourself and a couple of photographs of your coffee and cafe / roastery / business location.

Your Name:

Business Name:

Business location(s) (city and state):

Link to any websites / social media (business and personal, if applicable):

  • Please tell us a little bit about yourself (family, hobbies, background in the coffee business)
  • Please describe your coffee roasting business (roastery/cafe /shop etc.,  who owns the business, number of employees, how long you’ve been in business etc). What is the structure of your business (is it an LLC, incorporated  etc…)  
      • Tell us about your business’s mission
      • What are some challenges of running your own business?
  • Where do you sell your coffee (at your location, online sales, local markets, national outlets etc.).
  • When and why did you start roasting your own coffee beans? 
  • From where do you source your coffee beans? 
  • What is unique about the way you roast? What makes your coffee different / stand out from your competitors?
  • How do you roast the beans / what is the process? How many different varieties of roasts do you make / offer?
  • Do you have any partnerships or collaborations with any coffee or non-coffee brands? Please tell us which brands and how you have collaborated or partnered with them.
  • Tell us why you’re passionate about coffee 
  • What do you hope others gain from experiencing your brand / coffee? What is your connection & relationship with your community? 

Please let us know if you have any questions. 

 

Thank you so much!

Kathy, Joe, Mary Anne & Evadne

Vitamin Enriched

347 454 9597

 

 

 

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